We likey! New arrangements of classic hits mixed with flying onion rings and fully-loaded hot dogs. Genius. Sonic takes America's "You Can Do Magic" to new heights in this spot. It's catchy, well done and who doesnt like lyrics that have people singing about cheesy tots. Yummy. Cant wait for part two of this campaign but I am holding out for a flute solo.
This is an album of other arrangements of classic hits that we really like:
Sometimes you swing for the fences on a music license and the results are unexpected and great. It's what every music supervisor and creative director loves - throwing the curveball. It's easy to pitch music that is a natural fit or safe, it's easy to find music that is expected . . . but it takes a lot of nerve to walk into a room and say "I think Willie Nelson singing a down tempo version of a classic Coldplay song is what this brand video really needs." The gamble pays off here and the result is terrific. Way to take a creative risk and deliver for Chipotle.
The Diner Music