The Diner MusicFrom The Vault: The Sandman
Not everything needs to be a musical juxtaposition or misdirect to draw out the beauty, intensity or drama of a moment. Often times, and more traditionally, a music score can drive and compel the visuals by directly reflecting the sentiment and emotion.
The Sandman, a short video following sand artist Joe Mangrum as he creates of one of his masterpieces, is a great example of this. There is no dialogue. Just a clean, well-lit white space where his intense colors and artwork are accompanied by a rhythmic, organic score. The short, stacato mallets and ambient electro synths come in and out with fluidity and help create feelings of motion and thoughtful flow. The heart beat and pulse are created with faster moving and slower moving music elements being played both in percussive and melodic manners. The music feels like what he might be thinking, it relfects his sincerity, intensity and focus. It sounds exactly like what you are watching unfold and tells the story without words. Well done.
Stamos, Saget & The Music Bed
This funny video, just in time for holidays, features America's Don Juan - John Stamos cuddling up to his old pal Bob Saget. The music used here is the equivalent of a $1 bet. It's a simple ambient bed and has only a little voice pad. Angelic midi voices and slow rolling changes provide the pefect accompaniment with twinkles provided by a celeste and chimes. Enjoy.
The Classic Misdirect
A simple piano bed with lilting strings and a sexy italian whisper create the sincere set-up for this spot for Vigorsol . . . ah, we wont give it away. Enjoy.
From Russia With . . . Lettuce, Onions & Pickles.
Freak show! This television spot is a mystical hip hop burger journey that leaves you scratching your head as well as the turntables. I admit, the food looks great, but hip hop when mixed with unicorns, swamis, flaming shoes and BK tatoos is INSANE (someone might want to send a memo their Moscow office to lay off the crystal meth before shooting their tv spots). That said, they do pull it off in the end and this music video/advertisement has gone way viral and is catching attention! Let the tomatoes fly - two pickles WAY UP IN THE AIR WAVING LIKE WE JUST DONT . . .(you get it).